WHAT BRINGS US TOGETHER
We bring brands, products and retail channels together for a shared future.
The Power of Togetherness.Founded in 2026, CMCS Linans A.Ş. brings together the expertise and commercial vision of four founding partners, each with more than 20 years of experience in the toy industry. Our six years of working together before the company was established give us a shared understanding and a clear focus on common goals.
With a portfolio of approximately 30 brands and access to more than 500 points of sale across Türkiye, we build lasting, trusted connections between brands and retail channels. Across categories ranging from toys and games to licensed character products, we consider each brand’s potential alongside consumer expectations and the needs of retail channels.
We see our role as more than bringing products to points of sale. We focus on making the right connections, building trust through open communication and creating long-term value with our partners.
4
Shared vision, deep experience
20+
For each founding partner
30+
A broad brand portfolio
500+
A strong reach across Türkiye
OUR SHARED AMBITION
To connect brands with the right retail channels by combining our knowledge of toys and licensed products with strong commercial relationships. To develop partnerships that understand our partners’ needs, build mutual trust and support shared growth.
To be a partner that continually expands its distribution network in Türkiye, builds relationships with new brands and explores international opportunities. To turn the strong connections we build today into new products, markets and shared achievements tomorrow.
HOW WE WORK
Every partnership has different needs. We shape our approach around shared goals.
We listen to the brand’s goals, understand its products and consider retail channel expectations to establish a shared starting point.
We draw on our industry experience to match products and brands with suitable retail channels and assess commercial opportunities together.
We prioritise open communication across product, distribution and partnership processes, clarifying expectations and coordinating our efforts.
We look beyond a single sale, follow changing needs and seek new ways to grow together.
Every connection built on trust is the beginning of a new world.
What can we create together?Contact us about your brand, products or partnership ideas. Let’s connect our industry experience and strong network with your goals to open the door to new opportunities together.
Contact usShare your product requirements, sales goals and partnership expectations with us. Let’s evaluate options tailored to your needs and identify the right opportunities for your business.
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